Have You Ever sang AIDA?
By Shlomo Freund

Have You Ever Sang AIDA?

AIDA is a powerful tool for making your marketing more effective. With AIDA you are able to write killer ads, killer articles and killer landing pages. AIDA is actually a model, showing you HOW to write your advertising content.

A - Attention - When you write an ad, you want

people to look at it. You'll never get to do that if you don't grab their attention! So, grab their attention with a good headline for your article or ad.

Think of something, that will stand out of everybody else's ads.For instance: What google doesn't want you to know? when people see this headline they are immediately curious about the rest of the article. So they keep reading...

I - Interest - Tell your costumers what are their benefits when reading this article or clicking the ad. Don't talk about features, talk about benefits.

Use: "After reading this report you'll know how to lose 5 p*unds in 2 days".Not: "This Product has 5 secret vitamins that help to lose weight" the 1st sentence is much more powerful.

D - Desire - After telling your costumers about your product, it's time to make them really want it. Tell them that it's a limited time offer or give them a free bonus. Anything that makes a person feel that he just have NO reason not clicking on the ad or buying the product will work.

A - Action - Thought all of the above are enough? no way! Tell your costumers what they need to do in order to get the product. say:"get it today", "try it now!", start now!"

Also,don't interfere your costumers purchasing the product. Use a few payment methods(I also mention that on my free report" - "10 mistakes affiliates make and how to avoid them". get it at: http://www.cbnotifier.com/report.asp )

Don't forget, AIDA implies for articles when you have endless writing space and also on short Google ads.

so...are you ready to sing AIDA?

Using AIDA is very powerful. Run it against the ads and articles you already written and improve your CTR and responses by over 100%!


CBNotifier Home Page